Their Happy Trails · Brand Partnerships
Partnership Rate Card
Cinematic, story-first integrations for brands who want to be woven into the journey — not read as an ad. Updated July 2026.
Standalone Rates
| Format | What's Included | Rate |
|---|---|---|
| Dedicated YouTube Short | A 60-second standalone Short built entirely around your product — hook, natural use case, clear call to action. | $350 – $500 |
| Sponsored Segment | A 60–90 second dedicated integration inside a long-form travel vlog or destination guide — your product shows up in a real moment on the road. | $800 – $1,200 |
| Full Dedicated Video | An entire video built around your product — unboxing or review framed as a travel story, with full narrative arc, thumbnail, title, and description links. | $1,500 – $2,200 |
| Instagram / Facebook Reel | A standalone vertical Reel cut for social, captioned in Erika's voice. Great as an add-on to any video above. | $200 – $350 |
| Blog / Website Feature | A dedicated write-up on theirhappytrails.com with product links — extends the life of the campaign through search. | $150 – $250 |
Benchmarked against 2026 micro-tier (10K–100K subscriber) creator standards. Every integration is built as a real story rather than a read-off ad — which is exactly why it holds attention and converts.
Performance Bonus
| Milestone (within 60 days of publish) | Bonus |
|---|---|
| Video reaches 50,000 views | + $400 |
| Video reaches 100,000 views | + $900 total |
| Video reaches 200,000 views | + $1,800 total |
When a video takes off, you share in the win. Our travel guides regularly clear 85K–220K views — our Puerto Vallarta and Tamarindo guides both did — so these tiers reward a campaign that overperforms. Highest tier reached applies; bonuses don't stack.
Recommended Packages
Starter
- check1 dedicated YouTube Short
- checkProduct featured in real travel use
- check1 round of revisions
Signature Integration
- check1 dedicated segment in a long-form travel video (60–90 sec)
- check1 Instagram / Facebook Reel cutdown
- checkProduct used across the trip, not just one scene
- checkUsage rights for your own channels (30 days)
- checkPerformance bonus if the video overperforms
Full Campaign
- check1 full dedicated YouTube video
- check1 YouTube Short + 1 Reel cutdown
- checkBlog feature on theirhappytrails.com
- checkUsage rights + 1 round of revisions
- checkPerformance bonus if the video overperforms
All packages are in addition to the gifted product — product seeding covers the item itself, not the creative, production, and media value of the campaign.
Add-Ons & Extras
Terms
- 50% deposit to schedule, balance due on delivery.
- Standard turnaround is 2–4 weeks from product receipt — we film on the road, so timing is destination-dependent.
- Creative direction stays with Their Happy Trails. Authenticity is what performs, so your messaging is adapted into our voice rather than read verbatim.
- One round of revisions is included; additional rounds are billed at $150 per round.
- Rates reflect current channel performance and are reviewed periodically as the channel grows.
Why brands work with us
We don't read ads. We fold your product into a real moment on the road.
In front of an audience that watches to the end — 192K+ watch hours and $90K in tracked product revenue from a single video. Story-first is why it converts. Tell us what you're launching and we'll build the campaign around it.
mail Start the Conversationtheirhappytrails@gmail.com